Logo, brand identity, and business cards for San Diego top realtor Megan Beauvais
Megan Beauvais, one of San Diego's top realtors and the #1 Individual Agent at Ascent Real Estate in 2015 and 2017, has been a realtor for many years but never had a unique and cohesive brand identity until now.
Megan specializes in the areas of Bankers Hill, Coronado, Downtown, Kensington, La Jolla, Mission Hills, North Park, and Point Loma (just to name a few!). As locals involved in these communities and as friends of Megan's, we knew we could create an identity that would be fitting for Megan's personality and also resonate with her target audience and stand out among the many other real estate agents in these areas.
Megan wanted an identity that was clean, classic, stylish and energetic.
The icon we created is a monogram of the "M" and "B" in Megan's name which also creates an abstract flower shape or perhaps a window. The overlapping weave of the lines adds interest and keeps your eye focused on the mark. The typography we chose is bold and clean for maximum readablity on for sale and open house signs - her primary marketing medium.
Megan knew she wanted navy blue and teal to be her color palette, and we also needed to design something that would complement the look of the real estate office she works under, Ascent Real Estate. The primary sign design would be dictated by Ascent's brand, but the riders would be custom to Megan's new brand.
We decided on a teal and navy blue that paired well with Ascent's Gold and Red brand colors. The typeface we chose for the logo mark also paired well with Ascent's brand typeface.
Megan's new brand identity sets her apart in a saturated market and elevates her visual identity to a level that is inline with her many accomplishments as a realtor.See All Case Studies