6 Must-Haves for Donation-Driven Websites

design web design conversion optimization

February 10, 2017

We looked at 9 donation-driven, non-profit websites and noticed they all had 6 things in common. Follow these guidelines for a high-conversion design!

The Crazy Egg Guide to Email Marketing Software Providers

email marketing

October 26, 2016

Read on for comprehensive reviews of MailChimp, AWeber, Campaign Monitor, Emma, Salesforce Marketing Cloud, IBM Marketing Cloud, and Adobe Campaign Enterprise Solution.

Neon Signs of the Eastern Sierras

design typography

August 2, 2016

Neon signs encountered on a 400 mile drive through the Eastern Sierras

Automatic City Lookup with Google's Location API

development api google

January 10, 2016

Decrease form fatigue by using Google's location API to lookup a City and State from a ZIP code.

Using the MailChimp API to Collect Email Signups

development email marketing api mailchimp

September 29, 2015

A real-world application of MailChimp's API: custom building a super MailChimp simple signup form without using any external scripts.

Good design is like a good burger.

design web design business

September 12, 2015

The value of a well-designed website or logo that achieves business objectives is equitable to the cost.

Developing a 1940s-inspired Color Palette for Kensington Video


August 23, 2015

Since Kensington Video is very film-focused, we set our sights on film and art from the 1940s era to lend inspiration...

Blogging Basics for Businesses

conversion optimization business web design

June 27, 2015

Learn why you should be blogging and how to start!

SEO Basics

seo development business

May 6, 2015

Four foundational steps toward better search engine visibility.

5-Step Plan for Social Media Marketing

social marketing

April 14, 2015

5 steps and resources to help you start using social media for your business.

Quantified Anything: Turning Google Sheets into a Backend Database

development hacking google d3 data visualization

April 2, 2015

How to use Google Sheets as a simple backend solution for a small website.

What I learned at the 2015 AIGA Y Conference in San Diego

design conference

April 1, 2015

A rundown of all the speakers and key things I took away from each of their talks.

Get back to nature with Pantone’s Spring 2015 Color Palette.


February 15, 2015

Expect to see more nature-inspired, minimalistic hues in Spring 2015.

Center and crop images with two lines of CSS

css development

January 22, 2015

How to tackle a hard but common problem with nothing but CSS. Three more lines can get you retina support. Beautiful cover images are only a step away.

4 Power-Couples Who Inspire Us


December 22, 2014

Cris and I have a business partnership, but we’re also life partners. There are quite a few famous power-couples in the art and design world who we admire. Here are our top 4.

Open City Data

data open-source san diego

December 22, 2014

There are many cities around the United States and the world which are opening up their data sets to the public. San Diego wants to be next, here is a head start.

How I reached 1,681 people on Facebook in less than 24 hours: A guide to contest fundraising.

social marketing

December 14, 2014

Giving is a great thing to do any time of year, but as long as everyone is sharing what they’re giving on this “special” date, why not take advantage of that and do a little social marketing.

5 Ways to Turn an Error into an Opportunity: Designed 404 Pages

conversion optimization design web design

September 14, 2014

A 404 page is what a user sees when they attempt to navigate to a page that doesn’t exist on a website. It’s a necessary component of any website, but why not use it for something more than just an error message?

If email marketing isn’t part of your marketing strategy, you’re losing out! Plus, 5 things you need to get started with email marketing.

design development email marketing testing

July 23, 2014

Email marketing yields a very high return on investment. According to research conducted by Experian, for every $1 spent, $44.25 is the average return on email marketing investment.

How to (Properly) Save Images for the Web

web design development

July 21, 2014

Saving images for the web can be a confusing topic, so here we present our philosophy for saving images for use on the web. When you break it down it comes down to three simple steps.

How to Buy a Domain Name


May 20, 2014

Everybody needs a personal domain name. This is how to find and buy one.

Design Basics & Tips for Non-Designers

design web design

April 12, 2014

Your success may very well depend on good design. And not just the success of the personal website or project you’re working on now. A basic understanding of design principles also makes you more a more marketable professional in any industry.

Hosting Your Domain Name With


February 17, 2014

I’m on a quest to find the simplest, cheapest way to get the content you create to show up on a browser that’s pointed to a domain name that you own. Right now the easiest front-runner is

Get Ready for Fall with Pantone’s Fall 2014 Color Palette


February 6, 2014

The color of the year, Radiant Orchid, is at the center of this season’s color palette. This vibrant and bold handful of hues is sure to help you jump into the season in style!

Be on-trend this spring with Pantone’s Spring 2014 Color Palette.


November 21, 2013

Expect to see soft pastels paired with vivid brights to “create a colorful equilibrium” in Spring 2014.

5 Big Brands Use Animated GIFs in Emails in a Not-So-90s Way!

design email marketing

July 14, 2013

When most people think of animated GIF images, thoughts of terrible 90s “designs” come to mind. As these brands demonstrate, animated GIFs are making a not-so-90s comeback!

Get a fresh start this spring with Pantone’s Spring 2013 Color Palette


March 20, 2013

Spring colors suggest renewal, excitement, and a fresh start. I’m looking forward to what the next season has in store, and I’m excited about Pantone’s Spring 2013 Color Report!

The Success of Your Business Depends on Design

design web design business

February 12, 2013

The visual design of your logo, business cards, website and marketing materials are the modern-day storefront of your business.

Tagline Tips to Boost Conversion Rates

conversion optimization testing

January 3, 2013

Just do it. Where’s the beef? Have it your way. Can you pair these taglines with their respective brands? I’m guessing you can. That’s because good taglines do their job…

5 Strategies for Improved A/B Testing

conversion optimization testing

December 28, 2012

Improving your A/B testing methods will give you a better glimpse into user behavior and ultimately help increase your conversion rate.

6 Email Marketing Software Reviews: Software For Every Budget

email marketing marketing business

December 17, 2012

Looking for email marketing software that has all the features you want at the price you’re looking to pay? These are unbiased reviews of six email marketing providers for any budget ranging from free to enterprise email marketing solutions.

7 Outstanding Example Presentations Using Prezi

business marketing design

October 29, 2012

Prezi is a presentation tool that helps transform lack-luster, static presentations into engaging presentations that tell a story.

5 Free Marketing Tools from Google You Need to Know About

business marketing

September 28, 2012

With more than 1 billion search queries submitted to Google every day, Google houses a lot of data. Luckily for marketers, Google offers some great, free tools that provide access to this data.

11 Industry Leading Mobile Websites And Why They Work

web design conversion optimization

August 30, 2012

In the U.S., 50% of all cell phones are smartphones. Yet even with half the market accessing the web from a cell phone, mobile optimized sites are not as frequent as you might think.

A Step By Step Guide To Creating a Google+ Business Page

business social marketing

August 23, 2012

Google+ can serve as a useful social media method, not just for its social capabilities, but for its search capabilities. Unlike Facebook, Google+ combines search and social – ultimately aiding your SEO.

Resources and Rules For Web Typography Newbies

design web design typography

August 10, 2012

Typography on the web has opened up to more than just web safe fonts. With web fonts on the rise, web typography is becoming a lot more interesting – and challenging.

6 Rules Every Minimalist Web Designer Should Live By

design web design

May 28, 2012

It’s important to remember that adding more elements to your design doesn’t equate to adding more value. Elements omitted from your design are just as important as what is kept.

Six Rule-Breaking Websites That Defy The Design Grid

design web design

May 10, 2012

Even in a design where the grid isn’t apparent, there is most likely an underlying grid system that the designer used as a foundation to build on and establish order and hierarchy.

Tired of Lorem Ipsum? Check Out These 12 Hilarious Image and Text Placeholders


March 30, 2012

Lorem ipsum can get a little boring if you use placeholder text often. And why fill your beautiful site with boring grey boxes when you’re waiting on images from a client? Try one of these hilarious alternatives for image and text placeholders!

3 Ways Color Gives Meaning To Design


March 13, 2012

Color is one of the most important design elements, if not the most important. Whether intentional or not, colors give meaning to design. They spur emotions and express values.

How to Create Remarkable Websites For Boring Products

design web design

March 5, 2012

Most web design projects don’t involve remarkable products. We live in the real world, where designing just another law firm website is the norm.

8 Typography Design Elements To Consider for Print & Web Design

design typography

January 24, 2012

Whether you’re designing for print or the web, good typography helps balance the visual structure of your design between the content and the visuals.